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Peter C. Williams, the clinical hypnotherapist behind Advanced Hypnotherapy of Naples, and his team of hypnotherapists, believe that each person has the mechanisms to overcome the problems inside them?they just might not know it. He works to put clients in touch with those mechanisms?first consulting with them to define issues and goals and then guiding them into a relaxed state of mental openness. According to Peter, hypnotherapy works with cognitive processes which may aid in weight loss by increasing self-control, encouraging physical exercise, improving self-esteem and body image, and boosting motivation. Participants may also opt to receive an IRS tax credit for select hypnotherapy programs.