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About this business
From Our Editors
Garnering a Best of LA nomination, Joel Gould, DDS, and the crew of trained fang fixers at Wilshire Smiles turn up smiles' shine wattage with Zoom! teeth-whitening treatments. Clients can kick back in comfortable dental chairs as Dr. Gould inspects mouth caverns during the exam, which determines if ivory furnishings can be brightened safely. Once given a thumbs-up approval, gums, lips, and tongues head for cover while teeth are polished with a hydrogen-peroxide-based gel. A specialized light then cascades across the dentalscape during three 15-minute sessions, blasting away stain-written history notes to leave pearly whites up to eight shades brighter. Wilshire recommends guests bring iPods or books to stay entertained during the one-hour service, and resist the urge to sip red wine, gnaw tobacco, or poke squids until they ink for a few days following treatments.