Groupon today announced its newest line of deals for the discriminating shopper: the Elite Deal Series. The Groupon Elite Deal Series will be an ongoing collection of luxury items, featuring premium-plus pricing. Today the series launches with its first deal, $40 for $20 worth of Groupon Bucks. Purchasers will receive $20 in Groupon Bucks for the premium-plus price of $40.
“We’ve had many luxury items available for purchase on Groupon.com over the past five years,” said Joyce Lancastershire, Groupon’s Chief of Luxury, “including two-carat diamond rings, full wedding packages at a luxury hotel and high-end designer handbags. But all those items were sold at a huge discount and provided incredible savings. Groupon Elite Deals take upscale to new heights by offering the status and sophistication of paying premium-plus pricing.”
The first deal in the series, the $40 for $20 deal, will be available for a limited time. But the $20 in Groupon Bucks will be valid to use towards anything on Groupon.com.