Groupon Gives 2014 – #GivingTuesday


On October 6, Groupon’s President of North America, Rich Williams, joined other #GivingTuesday leaders at The White House to discuss building momentum for the movement. We were inspired by what we heard and are excited to share our 2014 plans—our biggest commitment yet!

founding member of #GivingTuesday—a day following Black Friday, Small Business Saturday, and Cyber Monday that’s globally dedicated to giving back during the holiday season—Groupon has promoted the movement since its 2012 inception. On Tuesday, December 2, 2014, we will continue in that spirit by launching campaigns for four nonprofit organizations, proudly promoting their work by matching subscriber donations up to $100,000. Together, these organizations are leading the way in economic development, educational funding, community engagement, and HIV/AIDS research.

  • Kiva: Kiva works to alleviate poverty and support self-sufficiency by connecting individual donors with entrepreneurs around the world through microlending. Since the organization was founded in 2005, Kiva lenders have funded more than $640 million in loans, and global entrepreneurs have maintained a 98.8% repayment rate. Groupon will match each $25 contribution up to $25,000 total, providing lenders with $50 to support the entrepreneur of their choice on

  • envisions a nation where children in every community have access to the tools and experiences necessary for a great education. The organization directly connects donors with teachers and classrooms in public schools across the US, allowing them to fund projects in a simple, accountable, and personal way. Groupon will match each $10 donation up to $25,000, providing users with $20 to support the classroom or educator of their choice at

  • ioby: ioby empowers individuals and communities to make positive change in their own neighborhoods by funding and leading local projects. With a name derived from the opposite of NIMBY (Not In My Back Yard), ioby empowers leaders to engage their communities and strengthen their neighborhood in their figurative—or literal—backyard. Groupon will match each $10 donation up to $25,000 total, providing users with $20 to support the local project of their choice on

  • Broadway Cares: Broadway Cares/Equity Fights AIDS has been at the forefront of the fight against AIDS for more than two decades, raising more than $250 million to ensure that people living with HIV/AIDS and other critical illnesses have access to the medications and support they need. For this campaign–which is running in 10 countries to help push the #GivingTuesday mantra outside of the United States–, we partnered with Broadway Cares supporter and two-time Tony Award–winner Hugh Jackman. Each $10 donation will automatically enter contributors into a sweepstakes* for a chance to win a trip for two to New York City, plus VIP tickets to Broadway’s The River and a post-show meet-and-greet with the star, Hugh Jackman himself. Groupon will match all donations up to $25,000.

GivingTuesdayVisit our #GivingTuesday page and help share the message!

As an anchor institution in Chicago, Groupon will continue to lead the city’s involvement in the #GivingTuesday movement, building on the momentum established in 2012, 2013, and 2014 when we hosted #GivingTuesday meetings with Chicago’s top philanthropic leaders. This year, in collaboration with Donors Forum, a leading membership association for philanthropy and nonprofits, Groupon will also help promote #ILGiveBig, a statewide initiative to raise $12 million from 100,000 total donors in one day. Groupon encouraged Chicagoland companies to get on board with this initiative on December 2 and is promoting #ILGiveBig to the Chicago market.

Groupon is committed to pushing the #GivingTuesday message, and we hope you’ll join us this holiday season. While checking Groupon first for the perfect gifts for friends and loved ones, join us in giving back starting on #GivingTuesday, December 2!

Groupon to Remain Open the Entire Day on Thanksgiving Because it’s a Website

Screen_ShotFor the sixth straight year Groupon is open all 24 hours on Thanksgiving Day

Groupon is announcing that, for the sixth consecutive year, it’s remaining open for holiday shopping the entire day of Thanksgiving.

“As I mentioned last year, I’m not quite sure what’s different here,” said Groupon spokesperson, Barnicus Stapleton, Groupon’s Director of General Productivity. “Yes, this will be the sixth year running that we stay open the whole day — though we’re a website, so technically we do this every day.”

By being open on Thanksgiving Day, and also every other day of the year, Groupon hopes to inspire its customers to check Groupon first for great gift ideas instead of climbing in a car and driving to a crowded store full of people they don’t even know, especially if it’s starting to get kind of cold outside.

Groupon’s extensive internal data indicates that families that do their shopping from the couch — free of lines and that one guy from your daughter’s school who is always ahead of you in line and who you hate — save more than just dollars; they also save on tantrums, potential frostbite and/or sunstroke and the occasional trampling.

“Seriously, you people call me every year, and I keep telling you that nothing’s changed,” added Stapleton. “Completely shutting down the website and mobile apps for just one day would be an enormous undertaking and terrible for pretty much everyone involved.”

Groupon Customers can find thousands of great holiday deals on everything from the hottest toys, high-end apparel and great local experiences in the Groupon Holiday Shop.

Donate to Your Local Food Bank This Thanksgiving

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In 2013, more than 49 million Americans—including 15.8 million children—were food-insecure, meaning they didn’t always know where their next meal was coming from. These people often had to stretch their paychecks to cover rent, transportation, and medicine, sometimes deciding between one necessity, such as heat, or another, such as food.

Thanksgiving kicks off the season of, well, giving. We’re happy to support local food banks so everyone can help fight end hunger together. Your donation of $10 goes a long way.

Placemaking, Community Development and Corporate Responsibility

Parking spots or People Spots?  Blank walls or murals?  Car traffic or foot traffic?  As cities continue to grow, these questions push the creative and effective utilization of public spaces to the forefront.  In response, government agencies, business associations and community groups across the country have embraced creative placemaking as a tool to mobilize communities and develop local economies.

Placemaking exists both in practice and philosophy, making it difficult to communicate an agreed upon definition and implementation strategy.  According to Peter Skosey, executive vice president at Metropolitan Planning Council, “It’s easy to see the block party, but it’s not easy to see the foundations of a more participatory community being laid.” Continue Reading

Groupon Acquires Swarm Mobile

Today we’re happy to announce we’ve acquired Swarm Mobile, a San Francisco-based company that provides an analytics and customer engagement platform for brick-and-mortar retail businesses.

Founded in 2012 by Rudd Davis and Ryan Denehy, Swarm is a pioneer in the retail analytics space, developing a line of smart devices utilizing Bluetooth, infrared and Wi-Fi technology. Merchants use Swarm’s data analytics and customer relationship management tools to drive sales and create closer, long-term relationships with consumers. At Groupon, the Swarm team will put those assets to work enhancing our Local Commerce Platform and Merchant Operating System.

The more merchants understand about consumer shopping habits, the more customers benefit through specialized offers, tailored notifications and the opportunity to provide real-time feedback.  We’re excited to have Swarm join us in our mission to connect local commerce.

Swarm’s team will join our MOS organization in San Francisco and will continue to develop its product portfolio and partner roster, including integrations with a number of leading point-of-sale providers.

Supporting Sesame Street’s Autism Initiative

groverhugWe now can tell you how to get to Sesame Street. We’ve partnered with Sesame Workshop to support development of a new autism initiative, “See Amazing in All Children.” The Workshop’s project is being designed to help the general public develop an understanding of children with autism and demonstrate the commonalities that all children share.

With your support and *donation of $10 to this initiative, you have a chance to win a trip to NYC and attend a live taping and get a behind the scenes tour.

“Sesame Street has a long history of addressing diversity and reducing stigma, “ said Sherrie Westin, Chief Marketing Officer of Sesame Workshop. “This initiative aims to promote acceptance and inclusion by highlighting the commonalities children with autism share with all children. Thanks to Groupon, who will help us raise funds to support these efforts, we will be able to leverage the power of our engaging Muppets to bring this message to children, families, and communities.”

Check out the video produced in partnership with Mashable to support the Groupon campaign and Sesame Workshop and to help spread awareness about autism.

Make sure to follow “Mashable” and “” on Snapchat to get an exclusive “hello” and story from Grover today.

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Gnome Update (UPDATED)

UPDATE: There is some recent confusion around Groupon’s intended use of a product name that the GNOME Foundation believes infringes on their trademarks. While notified by the GNOME Foundation directors that they believed this was the case, we were not able to come to an agreement and were proceeding with the registration of our marks. We apologize for any distress this has caused GNOME Foundation and the open source community.

We love open source at Groupon. We have open-sourced a number of projects on Groupon’s github. Our relationship with the open source community is more important to us than a product name.

After additional conversations with the open source community and the Gnome Foundation, we have decided to abandon our pending trademark applications for “Gnome.” We will choose a new name for our product going forward. We will continue to work with the Gnome Foundation as we rebrand our product.

Please see our joint statement on the GNOME Foundation’s website and below:

“Groupon has agreed to change its Gnome product name to resolve the GNOME Foundation’s concerns. Groupon is now abandoning all of its 28 pending trademark applications. The parties are working together on a mutually acceptable solution, a process that has already begun.”

Want a Honeymoon Re-Do?


Groupon is offering you a chance to fix your honeymoon fail (or re-do that perfect trip with your true love.) Whether it was a trip of bliss or complete catastrophe, Groupon Getaways wants to give you a second honeymoon.

Enter our photo contest to win $5,000 Groupon bucks to use towards any Getaways Flash Deal, offering vacations in all corners of the world. Relax on the beaches of Thailand, twirl in the piazzas of Florence or renew your vows in the vineyards of Napa Valley. The world is your oyster, all over again.

How to enter:

  • Simply share a pic from your honeymoon on this page, post an Instagram with the hashtag #honeymoonredo or tweet your photo using the same hashtag

  • In your post, tell us why you deserve to be honeymooners all over again

  • Submit your entry and rally friends to vote for your picture

“Honeymoons, and any travel for that matter, create some of the most meaningful memories,” said Simon Goodall, vice president and general manager, Groupon Getaways. “We want to celebrate those cherished experiences, inspire people to share their memories and send one couple off to relive their honeymoon — or just completely re-do it altogether.”

Two additional entrants will be chosen randomly to win a Romantic Weekend Getaway, which includes $500 in Groupon Bucks to use towards any Getaways Flash Deal.

Good luck!

Introducing Snap by Groupon

We assume that everyone who subscribes to Groupon has these two qualities: A love of savings and a knack for coupons. That’s why we’re happy to announce the launch of Snap by Groupon, a free app that pays you cash for buying featured items each week at any supermarket or retailer in the US.

To celebrate the debut of Snap we’re giving one lucky shopper an opportunity to win a year of free groceries. Just download the app and use it to submit a grocery receipt through Nov. 11th to enter our sweepstakes!*

What do I need to know about Snap by Groupon?

  • Snap features cash-back offers on a variety of everyday grocery items, ranging from basic staples such as bread and milk to personal care and household products such as diapers and cleaning supplies.
  • It’s a way to help you discover new brands and save money on things you buy every day. Plus, using your smartphone makes couponing easier and more convenient (and you get paid to shop!)
  • You can use Snap to build your grocery shopping list within the app and add featured items you wish to purchase. After you accumulate $20 in cash back, you’re eligible to cash out.
  • In addition to entering to win a year of free groceries, Snap users have access to the following introductory promoted items and brands like any gallon of milk ($1.00 cash back), any loaf of bread ($1.00 cash back), Huggies ($3.00 cash back), and more!
  • You can easily refer family and friends to the app and earn $1 cash back for everyone that opens an account and redeems their first eligible offer.


To download the free Snap by Groupon app, visit the Android Play Store or iTunes App Store.  Snap is also available on the web at

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