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Shop These Private Brands Exclusively at Macy's

By: Malika Wichner

Macy's Exclusive Private Brands

Macy’s is a one-stop shop for fashion, home, and everything in between. And in addition to stocking name brands, the department store sells brands and collections curated just for them! Shop these brands with Groupon Coupons’ collection of Macy’s coupons to get exclusive styles for less.  

Curated Just For Macy’s

We rounded up all the companies that have created custom pieces for Macy’s. Browse this comprehensive list and start adding items to your cart that match your aesthetic and budget. 

Women's Private Brands at Macy's

Women’s Fashion

Alfani | Women’s and Men’s Fashion, Handbags, Shoes, Jewelry & Sleepwear 

  • Price Point: $20–$360
  • About the Brand: Keep you and your partner on the same style level when you shop Alfani at Macy’s. With a casual, guilty-pleasure vibe, the entire line is tailor-made to make you look your best.

Bar III | Women’s and Men’s Fashion & Shoes

  • Price Point: $34.50–$425
  • About the Brand: Everything in Bar III screams luxury. From soft fabrics to tailor-cut suit separates, everything looks straight out of Vogue. 

Charter Club Damask | Women’s Fashion, Accessories & Home

  • Price Point: $25–$480
  • About the Brand: If you’re the queen of your castle, you’ll want to take a look through Charter Club’s catalog. Petites, plus size, shoes, accessories, and home, oh my! This laid-back brand is equal parts cozy and classy. 

Giani Bernini | Women’s Handbags, Shoes & Accessories

  • Price Point: $30–$675
  • About The Brand: If you’re looking for comfortable and trendy shoes and accessories, then you’ll want to check out this brand. They have tons of everyday essentials that go with almost anything.

Ideology | Women’s Athletic & Athleisure 

  • Price Point: $12.50–$65
  • About the Brand: Upgrade your athleisure and gym wear with the help of Ideology. This brand offers tons of skorts, leggings, and bike shorts in sizes ranging from XS to 4XL. They even offer a children's section. 

INC International Concepts | Women’s and Men’s Fashion, Accessories & Handbags 

  • Price Point: $22.50–$149.50
  • About the Brand: One of the most popular brands at Macy’s INC International Concepts has everything you need. Beautiful basics and business attire as well as trendy accessories to tie everything together. 

Jenni | Women’s Sleepwear & Loungewear 

  • Price Point: $7.99–$69.50
  • About the Brand: You’ll want to sleep in when you slip into your new loungewear from Jenni. Playful, comfortable, and ultra-feminine are just a few things that come to mind when checking out this brand’s pieces. They also size up to 3X. 

Karen Scott | Women’s Casual Fashion & Shoes

  • Price Point: $14.99–$69.50
  • About the Brand: Comfort and trendsetting style blend perfectly when you shop Karen Scott. They offer petite and plus-size fashions. 

Style & Co | Women’s Fashion, Accessories & Shoes

  • Price Point: $14.99–$79.50
  • About the Brand: This brand has everything you need to start a new wardrobe. Items are size inclusive and consist of stylish, on-trend pieces perfect for casual get-togethers. 

Thalia Scott | Women’s Shoes & Accessories

  • Price Point: $18–$68
  • About the Brand: Strut your stuff in a new pair of shoes by Thalia Scott. Styles span from glitzy heels ideal for formal weddings to gladiator sandals for everyday wear. 

If you’re looking to update and upgrade your wardrobe, Macy’s is a great place to shop. Shop and save when you use your Macy’s Credit Card

Men's Private Brands at Macy's

Men’s Fashion

Club Room | Men’s Fashion & Accessories

  • Price Point: $12–$79
  • About the Brand: Club Room has tons of designer-looking items without the designer price tag. Everything is stylish and priced reasonably. 

Tasso Elba | Men’s Casual & Business Casual Fashion 

  • Price Point: $29.50–$119.50
  • About the Brand: Looking for casual, business casual, and semi-formal wear? Tasso Elba has you covered. Browse over a hundred styles to create a super sophisticated closet. 

Kids' Private Brands at Macy's

Kids’ Fashion

Epic Threads | Kids’ Fashion 

  • Price Point: $12–$48
  • About the Brand: These treads really are epic! Available in toddler (2T-5T), little (4-7) and big (8-16), keep up with your child’s ever-growing body with an ever-growing and trendy wardrobe. 

First Impressions | Kids’ Fashion

  • Price Point: $13–$50
  • About the Brand: Everything made by First Impressions will have you saying, “aww.” This brand offers everything from adorable dresses to cute hoodies and jackets. 

Home Decor Private Brands at Macy's

Home Decor

Hotel Collection | Dining, Entertaining, Bed & Bath

  • Price Point: $16–$8,000+
  • About the Brand: You’ll never want to waste money on a hotel again when you decorate your space with items from Hotel Collection. Since the inventory features tons of items, the prices vary. 

Martha Stewart Collection | Home Decor, Furniture, Kitchen Essentials, Bed & Bath 

  • Price Point: $12–$4,000+
  • About the Brand: Transform your home into something worthy of an HGTV special with this Martha Stewart-approved collection. With items curated by the home icon herself just for Macy’s, you’re going to get a lot of compliments no matter what you pick. 

Material Girl | Teen/Children Bed

  • Price Point: $50–$195 
  • About the Brand: Make the transition from kid’s room to young adult space with Material Girl. The collection is small, but each piece is Instagram-worthy with fun colors and textures. 

Savings never looked so good! Check out our up-to-date Macy’s Savings Guide for more tips and tricks to save you money today.


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