People are fascinated by the origins of things they love, which explains the popularity of brewery tours or visits to the factory where little sisters are made. See where it all began with this Groupon.
Choose Between Two Options
- For $8, you get a beer-history tour and beer for two (a $16 value).
- For $15, you get a beer-history tour and beer for four (a $32 value).
Tours of the historic Pabst brewery kick off with a pint of Pabst Blue Ribbon, Schlitz, or a non-alcoholic beverage, paired with a viewing of vintage beer commercials. The building’s owner, Jim Haertel, leads groups out to the courtyard to pose for pictures with a statue of Captain Frederick Pabst before heading to the guest center. The tour winds through the former Pabst corporate offices, where Jim recounts the history of the 150-year-old building. Tours run Friday through Sunday at 1 p.m., 2 p.m., and 3 p.m. Starting 9/6/12, tours run Friday through Sunday at noon, 1 and 2 p.m. Thursday tours start at 4 p.m.
Best Place at the Historic Pabst Brewery
Located inside a brick-hewn building reminiscent of a grand castle, the Best Place at the Historic Pabst Brewery recounts the history of the company’s former brewery, which dates back to 1844. Visitors tour Pabst’s corporate offices, take photos with a statue of Captain Frederick Pabst, and drink tall pints of the brewery’s concoctions. The gift shop stocks vintage Pabst memorabilia, including steins, shirts, and artwork. Best Place’s halls and courtyards can also be rented for banquets, weddings, and other events.
What some people are buzzing about:
“Ticket price for tour and free drinks (can swap for root beer if need be), can't be beat. So much history in downtown Milwaukee--recommend Harley Davidson Museum as well.”
“Prepare to be amazed for the tour is unlike any other. I honestly look forward to go back again and include more people. This place helped put Milwaukee on the map.”
“Jim (the owner) was the best tour guide EVER!”