When the spark has faded from a romance, it can always be reignited, unless your love is rooted in fire safety. Light a candle and dim the lights with today's Groupon: for $30, you get $60 worth of lingerie and intimate apparel at Bloom Lingerie, in Hingham.
Voted the Best of Boston 2010 by Boston magazine, Bloom celebrates the credo that all women deserve to feel comfortable while buying lingerie and beautiful when wearing it. The boutique soothes shoppers with a chic and inspiring shopping experience for women of all sizes and ages, with collections culled from renowned lines and new designers to suit all tastes. Specializing in bra-fitting services, the shop uses care and savvy rather than guesswork and tarot cards to find the ideal fit, then provides a prodigious brazier selection stuffed with brands ranging from Affinitas to Wacoal and sizes ranging from AA to HH (popular bras average $65). Bloom's selection of the finest in European and designer lingerie is stocked with delightful dainties from brands such as And God Created Woman and Naughty Janet, making it easy to add a playful touch to Valentine’s celebrations. Bloom also carries an array of form-flattering underwear ($20 average), exquisite bridal lingerie, and cozy lounge wear ($140 average for a set) for lazy afternoons, late-night lounging, and high-powered corporate pajama parties.
Bloom Lingerie was named Best of Boston 2010 in the Lingerie Shop category by Boston magazine, and Best of the New in the shopping category by the Boston Globe in 2009. The Patriot Ledger has also featured the business.
- …local gals (and cousins) Melinda Wojcieszak and Wendy Ferullo opened this lavishly stocked boutique for South Shore women of all shapes and sizes. The range of lines represented at Bloom Lingerie is impressive, and the two pride themselves on personalized, attentive service. – Boston Globe
61 Water St.
Hingham, Massachusetts 02043Get Directions