Without clothing to keep them company, love-letter-filled shoe boxes and love-letter-filled skeletons would find the closet very lonely. Acquire close companions with today’s Groupon: for $20, you get $50 worth of clothing and accessories at Boa. Choose from three locations, on Yonge Street in Toronto, on Queen Street East in Toronto, and on Lakeshore Road East in Oakville.
Boa keeps Toronto’s couture-conscious in sartorial style, blending business casual and fete fashions, and proffering new procurements weekly. The urban boutique offers a wide array of head-turning tops ($15–$79.99), cap-doff-inducing dresses ($49.99– $129.99), and wardrobe-accentuating accessories ($12–$89.99). Cultivate an insouciant lumberjack look or camouflage torsos with the daisy plaid button-down top ($49.99). The cami-bamboo ($19.99), a 51 per cent bamboo camisole, swathes torsos with a softness rivaled only by nature-sounds alarm clocks. Outfit your outfit with Boa’s line of shimmering sidekicks ($12– $89.99), such as a gold flapper-style necklace ($29.99) or gold retro earrings ($12).
For the past three years during May through July, Boa has added heart to haute couture, selling custom-made Canada flag T-shirts and donating 100 per cent of the proceeds to AIDS relief in Zimbabwe.
Although there are not many online reviews for Boa, they have a strong following on Facebook, with more than 720 Facebookers liking the business.
Boa, rated one of the Best Places to Shop in Toronto by Toronto Life Magazine, is the fashionable brainchild of twin sisters Daphne and Ofra Nassani, geared toward chic-minded gals on a budget. Curating a collection of versatile day-to-night pieces, the sisters stock an inventory ranging from sparkling evening dresses to comfortable sweaters and bamboo leggings. In addition to keeping a close watch on the fashion world, the sisters pride themselves on being socially and environmentally conscious. They host in-store fundraisers and clothing drives to benefit Free-Them—a volunteer-run organization working to combat human trafficking—and make efforts to reduce their carbon footprint by sending their customers home with their new duds in paper bags, rather than plastic bags or in the hands of coal-powered personal bag-carrying robots.