Every local community has a story, a history, and a unique personality that cannot be replicated. This is often thanks to specialized, small-scale businesses, like this one, which contribute to a neighborhood’s distinctive character and promote a thriving ecosystem in their community. Small, independent businesses offer diverse products and services, fostering economic resilience. When you buy local, you build local, and deepen your connection to your own community.
Strengthening the community begins by supporting and visiting local businesses like this one. To learn more about this business, check out their website or simply stop by, say hello, and discover—or rediscover—all that this business has to offer.
Did You Know?
- 48 cents of every dollar spent at a locally owned retail business goes back into the local community. That’s more than three times the amount that local economies recover from chain retailers — Civic Economics’ 2012 survey of local businesses
- Local businesses have generated 65% of the country’s net new jobs over the past 17 years — US Small Business Administration
Branson Got Juice
Branson Got Juice proprietor Branson B. has been featured in press from Forbes to Fast Company for his dual connoisseurship of both hip-hop and fine champagnes. A veritable New York legend in the hip-hop and rap community, Branson's storied past includes work as a talent manager and on his own record label, but his curiosity, knowledge, and love of champagne are what's earned him immortalization in numerous lyrics by hip-hop artists and friends—such as the Notorious B.I.G., L.L. Cool J., and Elmo. As Fast Company puts it, “Fab 5 Freddy and other industry insiders credit Branson with having triggered rap's champagne craze in the first place.”
In his Sugar Hill juicery, he shifts focus to fresh-pressed juices and healthy smoothies that deliver a potent nutritional punch. Veggies, fruits, and roots relinquish their liquid after a run through the juicer to become elixirs such as the Super Green with kale and spinach, or B's Wellness with carrot, beet, ginger, cayenne pepper, and a dash of magic potion. Smoothies and juices alike benefit from the addition of supplements such as bee pollen, whey protein, and spirulina, and wheatgrass shots let patrons knock back liquid health on the go.
735 Saint Nicholas Avenue
New York, NY 10031