Two decades ago, Jeff Holmes founded the original CanoeSport Outfitters in a space so tiny he could only display five or six boats. Today, CanoeSport Outfitters’ Indianola location sprawls out across more than 20,000 square feet of retail space dedicated to stocking shimmering hulls and essential accessories.

Five miles south, on the sandy shores of Lake Ahquabi, lies CanoeSport Outfitters' satellite concessions outpost, which rents canoes, kayaks, and standup paddleboards to those who forgot to bring their pet dolphins. The outpost also teaches basic and advanced paddling classes—including water-based yoga—and sends groups on guided tours of the surrounding waters. No matter the task, the team members from CanoeSport Outfitters hold true to their philosophy of supporting sustainable recreation that minimizes environmental impact.