Without clothing to keep them company, love-letter-filled shoe boxes and love-letter-filled skeletons would find the closet very lonely. Acquire closet companions with today's Groupon: for $20, you get $40 worth of apparel, shoes, and accessories at Ceria, either online or at the downtown store location.

Taking its name from the neighborhood carnicerias that dot the West Coast, Ceria strives to maintain a laid-back market vibe while showing off up-to-the-minute skate clothing and kicks for men and women. T-shirts, sneakers, hoodies, hats, watches, and dresses flaunt their streetwise style to visitors. Throw the women's A*Voyce zipper T-shirt over a shoulder before venturing outdoors ($30), or secure a more formal look by sporting the men's 10 Deep utility button-down shirt ($40). Stussy's black chinos keep legs stylishly wrapped up for later use ($60), while Gourmet's The 25 sneaker ($68) and Undefeated's 2 Tone U Snap Back hat ($24) ensure that both your highest and lowest parts are comfortably covered as you flee from roaming packs of paparazzi.

Other brands such as Married to the Mob, Nike, and Hellz Bellz huddle together for warmth in Ceria's brightly lit meat-case displays, creating a carniceria-like shopping experience sans meat. The shop's ever-rotating events have featured artists such as Mike Posner, Far East Movement, and Cali Swag District in the past, and music thumps into customers' eardrums on a daily basis.

Reviews

Four Yelpers give Ceria a five-star average, and it has more than 500 fans on Facebook:

• Ceria has to be one of the freshest clothing stores around the 805. – Unexpect E., Yelp, 12/14/2010
• A dope find in downtown Ventura! – Gina L., Yelp, 12/03/2010