Jack Carrier's chocolate lab Maggie, a wandering spirit, frequently disappeared, often wearing tags labeled with outdated addresses. While wringing his hands before the windows of his home, Jack became convinced that a company could relieve this chronic stress by creating a more reliable way to search for and return cats and dogs. With this goal in mind, he founded Dog Tag Art, which has since been featured in the New York Post and on Live with Regis and Kelly. The company's dog tags come in a diverse range of styles, from sassy slogans and sports themes to vintage or floral-pattern designs. Pet owners can also design tags with their own uploaded photos or artwork to make a true one-of-a-kind ID tag that perfectly matches their best friend's personality.