Making one’s own clothing requires corralling a herd of sheep, feeding them rainbows to dye them different colors, and hiring a professional hairdresser to braid them into sweaters. Today's Groupon offers an easier option: for $20, you get $40 worth of women's clothing, jewelry, art, and more at Ethereal Boutique in Long Island City.
Designer and stylist Adrianna Ron opened Ethereal in 2008 to showcase couture created by local up-and-coming designers, eclectic pieces gathered from her own world travels, and contemporary looks that match today's confident woman. Offset oversized ear lobes with the delicate grasp of a stylish pair of earrings ($20–$60), or grab a pair of stunner shades ($20) to disguise the fact that you've misplaced your eyes. Green Pad Living raw shea-nut butter ($15) will help guard pores against the unwanted sloppy kisses of aging, while jelly shoes ($45) protect soles from the boundless depths of the underworld. Headbands ($15–$30), fragrances by the drop ($18–$34), and X Offender jewelry ($15–$75) can also be uncovered amongst Ethereal's racks, waiting to transform their wearers into the diamond-encrusted, cashmere-covered apex of chic or Green Lantern, depending on the item.
Tracked chandeliers, exposed brick walls, vintage looking glasses, bowls of chocolate, and sensuous floor coverings all contribute to Ethereal's casually vogue ambience. Peruse Ethereal's long, candlelit corridors for a blouse, dress, or moonsuit capable of wooing a first date across six lanes of traffic. Fun fashionistas won't want to miss Ethereal's Fashion's Night Out event on September 10, featuring a designer trunk show, art gallery, cocktails, and hors d'oeuvres.
This offer is not valid on sale, clearance, blank, or loose-end vintage items
Time Out named Ethereal one of the Best Indie Shops in Long Island City. Time Out, the New York Daily News, Queens Chronicle, and Queens Mamas all featured the boutique. Seven Yelpers give it an average of 3.5 stars.
- Traveling the world has inspired Adriana to bring in pieces from interesting and exotic locations such as India, Argentina and London. You can find one of a kind home furnishings and accessories which make browsing the store an experience in itself. Look for the Guenish from India, or the intricately embroidered handbags from Guatemala. No need to buy an airline ticket to visit the world, simply visit Ethereal. – Michele Morici, Queens Chronicle
- Dames can get their fix for femme day-to-night fashions at Adriana Ron’s darling boutique. Burning candles provide elegant lighting, and bowls of chocolate revive hungry shoppers. – Alex Schechter, Time Out