Customizable T-shirts have played important roles throughout America’s history, serving as favors at the Boston Tea Party and makeshift flags at United Nations sleepovers. Create sleepwear to make countries jealous with today’s Groupon: for $11, you get a custom screen-print setup or a customizable text T-shirt at Fantasy T-Shirts in Berkeley (a $25 value).
Fantasy T-Shirts bedecks upper bodies with custom shirts stamped with screen prints of the purchaser’s choice. A custom screen setup sees one of the store’s crackerjack staff imprint an impassioned image, such as a rock-band logo or a rock-band logo getting eaten by a lion, upon 10 or more shirts provided by the customer or purchased in-store ($10 each). Customers can provide an image on a file type of their choosing and sequester it to whichever section of the shirt they see fit, be it the sea-like expanse of the sleeves or the remote island of the garment tag. Setups start at $25 per screen; a single-color design needs just one screen, and additional screens are $25 each.
Buyers can also opt for customizable text to see a shirt branded with their choice of words. Like auto mechanics and Sisyphus's personal trainer, the staff at Fantasy T-Shirts isn’t satisfied until things are ready to roll, tweaking the image or text design until it is satisfactory to be displayed on summer wares.