A Chat with Focus and Form Fitness
What services does your business offer and what makes your business stand out from the competition?
_ My company specializes in changing lives through fitness, nutrition and lifestyle programs individualized to a person’s goals and needs. We do this by creating awareness, thus giving people the freedom to choose a healthier life._
Exercise is challenging. How do you keep clients motivated and engaged?
Constant variation in the routine, along with really listening to what the clients want are key factors to my clients’ becoming motivated. Actually seeing the results of their hard work keeps them motivated.
What was the inspiration to start or run this business?
I have always been a fitness enthusiast. As a young man, I competed in triathlons. That enthusiasm never wore off. In fact, my passion for fitness and wellness has increased tremendously throughout my adult life.
What do you love most about your job?
Becoming fit and healthy and staying that way is not easy. Seeing my clients’ lives change for the better is what makes it all worth while for me. It is a slow progression, and sometimes there are expected setbacks, [but I’m] able to help clients rise above.