Promotional value expires Jul 12, 2011. Amount paid never expires.Limit 1 per household.Registration required by 6/6/11. New customers only. Residential accounts only. Email and shipping address required. Subject to delivery area. View complete terms.Merchant is solely responsible to purchasers for the care and quality of the advertised goods and services.
Science has long sought a way to eliminate the middleman. Get from A to C without stopping at B with today's Groupon: for $50, new customers get $100 toward grocery delivery from FreshDirect.
FreshDirect shuttles fresh produce, meats, seafood, prepared meals, and a host of zip codes in the area, preventing time-consuming trips to the grocery store. By centralizing its operations, FreshDirect can deliver fresher foodstuffs than many supermarkets offer, with similar or lower pricing. FreshDirect carries more than 8,000 items, which can be browsed online, around the clock, especially if one's computer is on a model train circumnavigating a giant sundial.
In addition, shoppers may snag chef-prepared heat-and-eat meals or let the cat walk across the keyboard to randomly pick items. When satisfied with their selections, customers simply select a delivery time, then wait for the store to come to them—department by department.