One or Four Entries to the Color Me Fun Run 5K on Saturday, January 9 (Up to 50% Off)

Simi Valley

12 Ratings

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$49.99 50% $24.99
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In a Nutshell

Stations placed throughout an un-timed 5K lob colored cornstarch to transform runners’ outfits from white to rainbow

The Fine Print

Promotional value expires Jan 10, 2016. Amount paid never expires. May be repurchased every 90 days. Must sign waiver. Registration required. Limit 1 per person, may buy 1 additional as gift. Valid only for option purchased. Merchant is solely responsible to purchasers for the care and quality of the advertised goods and services.

Choose Between Two Options

  • $25 for one Fun Run entry with t-shirt, race bib, and color packet ($49.99 value)
  • $99 for four Fun Run entries with t-shirts, race bibs, and color packets ($199 value)

The 5K takes place Saturday, January 9, with packet pick-up beginning at 8 a.m. and the race beginning at 10 a.m.

The Color Me Fun Run 5K is a non-timed race that supports health and fun as participants go through the course and get splashed with special non-toxic, non-irritating, food-grade colored corn starch. Both walkers and runners are welcome.

The Runner’s High: A Dose of Happiness, One 5K at a Time

Once dismissed as myth, the euphoria some experience after a run or an intense workout is rooted in our brain chemistry—read on to learn more.

The runner’s high is that elusive burst of euphoria that can transform a grueling marathon into a walk through the clouds. Many athletes claim to feel it every time they exercise, whereas others insist it’s only a once-in-a-lifetime experience. Since the 1970s, conventional wisdom has held that the feeling is the result of a rush of neurochemicals called endorphins. Since endorphins attach themselves to receptors in the brain associated with pain relief, runners felt a high similar to that of morphine, only without a nurse having to keep up while wheeling an IV cart close behind.

For years, though, scientists doubted endorphins’ role. The chemicals may have shown up in a runner’s blood after exercise, but the molecules were too large to pass through the barrier between the cardiovascular system and the brain, making any effect on pain receptors unlikely. In 2008, however, German researchers used newly developed chemicals to detect the presence of endorphins in the brain with a PET scan—trumping the previous method of an invasive spinal tap. Comparing brain images taken before and after a two-hour run, the Germans showed not only that endorphins were present, but that they attached themselves to parts of the brain associated with emotions. The runner’s high wasn’t a shot of morphine—it was literally a love of running.

Still, more recent studies have altered even that theory. It now seems likely that the high results from a cocktail of multiple neurochemicals, each of which moves along its own neural pathway. One possible culprit is anandamide, part of a class of chemicals called endocannabinoids. A 2012 study found that anandamide showed up in the bloodstream of both humans and dogs after exercise, suggesting it may have played an evolutionary role in developing humans’ distance-running and frisbee-chewing abilities.

Customer Reviews

12 Ratings

so fun! I took my kids and it was a blast!
Amanda M. · February 10, 2016
Very fun colorful day of exercise- we had a blast. Wear a hat and prepared to be doused in color!
Linda K. · January 11, 2016
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    Simi Valley

    1325 Royal Avenue

    Simi Valley, CA 93065


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