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The Reef 28 - Playa del Carmen, Mexico

Adults-Only Mexico Hotel

What You Get

View local health guidelines for travel here

COVID-19 Testing: Beginning 1/23/21 as part of their health and safety measures, The Reef 28, will be offering COVID-19 antigen tests for an additional 500 pesos; and PCR tests for an additional 2500 pesos. For guest comfort, the test will be available at the resort. Guests may schedule the appointment upon check-in. Any guests testing positive for COVID-19 will receive a discounted nightly rate, while they quarantine for 14 days. Additional information is available here.

  • Stay for two in a deluxe junior suite or deluxe master suite
  • Select options are all-inclusive
  • Select options include daily buffet breakfast

Included in all-inclusive options:

  • All meals and snacks
  • Unlimited drinks
  • In-room minibar stocked daily
  • WiFi
  • Shuttle and access to our family-friendly beach clubs located in our sister properties The Reef Playacar & The Reef Coco Beach. (Includes all inclusive at sister properties)
  • Hotel taxes

You’re viewing a property from our Premium Collection, a selection of top properties that are guaranteed to have a rating of 4 stars or higher.

Hotel at a Glance: The Reef 28

Little ones aren’t allowed in The Reef 28’s rooftop pool—or anywhere else at the luxurious hotel. Only adults get to take in its views of downtown Playa del Carmen and lounge in its shaded cabanas. The rooftop is just one of many posh features grownups enjoy at this new 4.5-star urban chic hotel a block from the beach.

  • All-inclusive perks select options include meals and unlimited drinks, along with an in-room minibar.
  • Four restaurants with food ranging from Asian to Mexican
  • The junior suite is outfitted with a private terrace and high-tech amenities such as a free high-speed WiFi.
  • The master suite adds a separate living-and-dining area and a jetted tub.
  • More to see: Guests get access to the beaches, and those purchasing the all-inclusive options may also use their All Inclusive packages at The Reef 28’s two sister resorts: The Reef Playacar and The Reef Coco Beach.

Playa del Carmen, Mexico: Trendy Beach Area and Diving Destination

Just across the sea from the island of Cozumel, Playa del Carmen has been called “the hippest city in all of the Yucatán Peninsula” by Lonely Planet. The laid-back beach bars and cafés have a way of converting vacationers into expats, but Playa’s most compelling draw might be its cenotes—cavernous sinkholes filled with turquoise pools. The water in the cenotes is crystal clear, particularly at the lily-pad-dotted Xlacah cenote, where you can snorkel among schools of colorful fish.

To the south, you’ll find preserved ruins of pre-Columbian cities. Tulum’s crumbling temples are situated above a dramatic ocean bluff, and Coba’s enormous pyramid rises between two lagoons. For a fun day trip, hop aboard the ferry to Cozumel, which docks at the pier east of Calle 1. There are about a dozen dive shops on Cozumel, and they offer trips offshore to the reefs that Jacques Cousteau declared some of the world’s most beautiful.

Frequently Asked Questions

1. What is the best way to travel to the hotel from the airport? The hotel is approximately 34 miles from Cancun International Airport (CUN).

2. Is there an additional occupancy fee, or do I have to make another purchase? The deal covers a stay for two adults. Please contact the property at for additional occupancy restrictions and fees.

3. Will I be approached to attend a timeshare sales presentation? Customers are never obligated to attend a sales presentation. If you are approached and decline a presentation, you will not lose the value of your voucher or have to pay additional fees.

4. Which activities and amenities are included in the resort credits? Resort credits are not included with the deal.

5. Are dinner reservations required for restaurants? Is there a dress code? For information regarding your dining options, please click here or call 866-680-4558, Monday–Friday from 9 a.m. to 5 p.m. local time.

6. Are there any protocols in place regarding COVID-19? Yes, please click here for detailed information about what steps the property is taking to keep guests safe.

Other Details

Room Details

Deluxe Junior Suite

  • One king bed or two queen beds plus one sofa bed
  • Standard occupancy: 2
  • Maximum occupancy: 3
  • Adding occupants above standard: for an additional guest please contact the property directly for pricing and details.

Deluxe Master Suite

  • One king bed
  • Standard occupancy: 2
  • Maximum occupancy: 3
  • Adding occupants above standard: for an additional guest please contact the property directly for pricing and details.

Hotel Policies

  • Check in: 3 p.m.
  • Check out: 12 p.m.
  • Parking: free
  • Smoking policy: no smoking inside the property.
  • Pet policy: pets are not allowed inside the property.
  • Accessibility: handicap-accessible rooms are not available.
  • Room upgrades: upgrades may be available during booking or at check-in for an additional cost.


  • Complimentary WiFi
  • Rooftop bar with infinity pool
  • Restaurants and bars
  • Spa (fees apply)
  • Fitness center

Fine Print

  • 72-hour cancellation notice required prior to check-in or reservation is non-refundable; reservations made within cancellation window are non-refundable
  • No-shows will be charged total Groupon rate
  • Traveler name must match ID at time of check-in
  • No refunds will be processed by Groupon after check-in
  • Must be 18+ to check in and stay
  • Credit card required at check-in
  • Must present valid US or Canadian ID at check-in
  • All prices and charges listed in US Dollars
  • Purchases are in US Dollars
  • Foreign exchange fee may apply
  • Airfare not included
  • Rates may vary by date and are subject to availability
  • Dates cannot be changed once booked; valid only for night(s) purchased
  • An official Environmental Tax of $2 USD maximum, per night, will be charged in our hotels located in Solidaridad, Quintana Roo (Playa del Carmen).

About The Reef 28

Getting There

  • Nearest airport: Cancun International (CUN; 34 mi/55 km)
  • Airfare is not included.

Customer Reviews

100% Verified Reviews
All reviews are from people who have redeemed deals with this merchant.
2 ratings1 reviews
December 18, 2021
Absolutely amazing. I highly recommend to everyone to purchase this deal while you can. When you hear all inclusive you think the food will be mediocre, but this was some of the best food I’ve ever had. Also , Felipe, Alan, and Emiliano are the GOATS! They made our experience even better than it already was. The decor, the pools, the room, the drinks, the strip, the beach, all outstanding!
5 ratings4 reviews
October 22, 2021
Almost everything met or exceeded expectations. Did not appreciate pushy hotel staff cornering us into attending a timeshare pitch under the guise of getting us a good deal on excursions
1 ratings1 reviews
September 8, 2021
1 ratings1 reviews
July 27, 2021
Hotel staff was very friendly and accommodating. Food at the hotel was absolutely amazing. Will definitely be visiting again.
Aldinetop reviewer helpful reviewer
15 ratings6 reviews
July 19, 2021
It was amazing. Took my sister to who uses a wheelchair for her birthday. The staff was so accommodating and help fill there is we absolutely no limitations to what she could do. The food was amazing. The drinks are good to a little blah but that’s to be expected at an amazing all inclusive the spa was beautiful and worth it. She had an amazing time. Definitely not I’ll be back.
2 ratings2 reviews
June 30, 2021
They are SCAMMERS, they charge you up front for round trip shuttle service and the shuttle won’t pick u up to go to the airport. They will act as if no one understands English when you have a problem but everybody speaks it well at check in or when you are paying for something. I was told by DANYELLA ARRIAGA the guest services lady that I received my refund for the shuttle, then she told me I was given a option to get my refund and declined, then the last story was how it was a misunderstanding and if I come back to the hotel in the future I can be compensated someway probably with a coupon BUT THEY CAN DO EVERYTHING TO MAKE UP FOR STEALING FROM PEOPLE EXCEPT GUVING THEM BACK THEIR MONEY. The rooms STINK! Smell like mildew. The all inclusive beware cause the restaurants are only open 6-10 and there is a snack bar open at the pool allday.after 10 you can’t get ANYTHING smh not worth it BEWARE THEY ARE SCAMMERS
Valeriehelpful reviewer
3 ratings3 reviews
June 14, 2021
The Hotel was amazing... I truly don't know where to start because from the moment upon entering it was something way above our expectations... The front desk greet you with a very friendly welcome that immediately make you feel relax because they are there for you...I have nothing but respect for everyone that work there because they work hard for you!!! Valerie Jackson
5 ratings1 reviews
June 3, 2021
Very disappointed. Power went out in the hotel several times in the week we stayed there and I rely on my C-pap machine to work in the night and that's when most of the power outages were. We requested water for our fridge instead of soda or beer and they did not bring any after our concierge specifically asked us what our requests were. We had to also ask staff daily for washcloths to be brought to our room. They would take them and not leave any fresh washcloths. This was the same situation for another room; which my two adult sons were staying in down the hall from us.
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