Men's Timex Weekender Watch
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- Quartz movement
- Brass case and bezel
- Adjustable strap with buckle clasp; up to 9"
- Indiglo night light, date window, and luminous hands
“It takes a licking and keeps on ticking,” ads for the new Timex watch proclaimed. The mechanical wristwatch starred in every commercial. It was frozen in an ice-cube tray and suspended in the chamber of a vacuum cleaner. It cliff-jumped in Acapulco. It attended a batting practice strapped to Mickey Mantle’s bat. An Air Force sergeant volunteered to crash a plane while wearing the watch. By the end of the 1950s, one in three watches sold in the United States was a Timex.
Today, the 150-year-old brand continues to sell high-performance sports and everyday watches around the world. Innovations abound, such as the interchangeable strap—which turns a single watch face into a wardrobe’s worth of accessories—as well as the Indiglo light-up feature. The timepieces appear in the press more regularly than gossip about the queen’s fallen soufflé—with multiple plaudits in GQ, InStyle, and Elle just this year.
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