Prada Luna Rossa Eau de Toilette for Men
- Citrus aromatic scent composed around lavender
- Inspired by extreme sailing and marine lifestyles
- Top notes of lavender absolute and bitter orange
- Heart notes of clary sage and spearmint
- Base notes of ambrette absolute and ambroxan molecule
- Created by perfumer Daniela Andrier of Givaudan
- Introduced in 2012
- 5 fl. oz. spray bottle
- Flacon modeled after modern sailboats
In 1977, Miuccia Prada reluctantly gave up her dream of becoming a mime to take over her grandfather’s luggage shop. Founded in 1913, the Milanese shop was known for solid, heavy luggage that was so well thought of the Italian royal household granted Prada the use of its coat of arms. But the traditional trunks and bags were losing traction with the modern shopper.
Miuccia designed a breakthrough product: a black nylon backpack, decorated only with an inverted triangle etched with the brand’s name. The bag took off. Vogue writes, “the chic, stealth-status bags were seen slung over every fashionista’s shoulder.” Rapidly, Prada transformed into an international fashion force. Runway shows sparked industry trends, from avant-garde materials to daring color schemes. Though her chic, bold styles evolve with the seasons, Bloomingdale’s Kal Ruttenstein said, “Prada is totally monumental. She leads everyone.”
Aromatic or aquatic? Eau de toilette or eau de parfum? Check out our rundown of fragrance types and tips for wearing.
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