A Chat with Inform Fitness Boulder Valley
What services does your business offer and what makes your business stand out from the competition?
We specialize in the Power of 10 workout, which is designed to deliver the health benefits of 3–5 hours of traditional exercise in as little as 20 minutes once or twice a week. The studio is impeccably clean, elegantly decorated, quiet and serene. More like a spa than a gym.
Exercise is challenging. How do you keep clients motivated and engaged?
Simple: our workouts fit into people’s busy schedules. They are performed only once or twice a week for 30 minutes or less and are “sweat-free,” so clients can perform their workouts in regular clothing. Every detail is taken care of by us, so just show-up ready to train.
What was the inspiration to start or run this business?
Sharing the benefits of the Power of 10 workout because it is literally “the fountain of youth.” It not only produces toned, lean bodies, it also creates tremendous metabolic benefits in a joint-friendly way. Clients don’t have to beat themselves up and incur injuries in the pursuit of fitness.
What do you love most about your job?
Clients telling me I’ve given them their lives back. Most come in with existing knee, back, hip or neck issues and think they can’t or shouldn’t do things that they used to love. We get people much stronger, safely, and many of their issues resolve themselves so they can resume doing what they love.