Since their founding in 1993, Inside-Out Sports has been focused on two sports—running and the triathlon. Establishing an excellent relationship with top vendors over the better part of two decades, Inside-Out caters to the needs of athletes with large inventories of cutting-edge running, cycling, and swimming gear. It's no wonder that their stores in Cary-Raleigh and Charlotte have become destination havens for area runners and triathletes.

In addition to providing cutting edge technology and knowledge to its clientele base, Inside-Out Sports took up the mission of growing the triathlon and running community. They support and sponsor numerous events, including the Tobacco Road Marathon, the Women’s Distance Festival, and Beach 2 Battleship half and full distance triathlons.