Taking pride in your alma mater is a lot more socially acceptable than taking pride in your lawnmower’s loudness or child’s ability to fit into the dryer. Show your school spirit with today’s Groupon: for $10, you get $20 toward Victoria's Secret–brand University of Iowa apparel at Iowa Book.
Though primarily a hub for textbooks, study books, and books, Iowa Book also stocks a huge array of University of Iowa gear. The Victoria's Secret apparel, from the Pink universities line, combines the company’s signature stylishness, comfort, and feminine design with emblazoned emblems of Hawkeye pride. A gray V-neck tee hugs torsos with the words “I love Hawkeyes” ($26.50), and a bright yellow relaxed-fit scoop neck celebrates the stylized mascot by chanting go get ’em cheers on the hour ($26.50). Yellow sweatpants emblazoned with the Pink logo and the number 47, the university's founding year, make wearing pajama gear to game-day celebrations gloriously acceptable ($44.50). Or hop straight from Carver-Hawkeye Arena to a night on the town in a tight-fitting heather gray baby tee embellished with the school seal ($32.50) to turn every opinion of the wearer into an official board of trustees proclamation.
Iowa Book outfits University of Iowa students and sports fans with UI-centric gear and books. Within the shop’s stacks, textbooks can be purchased, rented, or sold, and a host of newly released and signed books fuel extracurricular reading or book-fort-building sessions. Hawkeye supporters of all ages can announce their athletic allegiance by donning black-and-yellow apparel from brands such as Nike, Russell, and Under Armour, or doling out team-branded gifts such as jewelry, tailgating accessories, and holiday decorations.
8 S Clinton
Iowa City, Iowa 52244Get Directions