What You'll Get
Choose from Three Options
- $15 for Towards Jewelry In-store or Online ($30 value) ($30 value)
- $30 for Towards Jewelry In-store or Online ($60 value) ($60 value)
- $60 for Towards Jewelry In-store or Online ($120 value) ($120 value)
Precious Metals: Rare Resilience
At this shop, you’ll find a wealth of pieces made with gold, silver, and perhaps other precious metals. Read on to learn what defines them—and how they got to be more valuable than other metals.
If you’re planning to travel back in time to the mid-1800s—and you want to wow the rich and powerful of that era—you might want to pack a few rolls of aluminum foil. Though it’s now used to wrap sandwiches and protect our thoughts from eavesdroppers, aluminum was once highly expensive and difficult to extract. When chemists finally figured out how to isolate it, the public was so entranced by its sheen that aluminum tableware and jewelry quickly became status symbols.
It was, in short, a precious metal—until a better extraction process was developed, drastically increasing its supply and reducing its value. Rarity is key to the definition of a precious metal. Today, gold and silver remain rare enough that their ancient status as tools of investment and trade still stands. In more recent centuries, they’ve been joined by platinum and palladium, along with several other metals often found deposited with them.
The Noblest of All
Of course, even an extremely rare metal is of little economic use if it’s hard to store. (Francium, for instance, can be found in miniscule amounts in uranium ore but has a half-life of just 22 minutes.) The metals we call precious tend to be both very malleable and very resilient, resisting corrosion so well that they’re also dubbed noble. Those qualities make for good currency and jewelry alike. Here’s a look at the precious metals you’re likeliest to find in a jeweler’s case.
- Gold: Though it might seem glamorous, a pure gold ring or bracelet isn’t always the way to go. Pure—or 24-karat—gold is quite soft and malleable, so jewelers frequently mix it with harder metals to form a more durable alloy. If an item is 14-karat gold, for instance, it contains 14 parts gold to 10 parts alloy metal.
- Silver: Silver’s even softer than gold—but also less expensive, so it might matter less if a piece shows wear over time. Sterling means a piece contains at least 92.5% silver. At the other end of the purity spectrum, silver plate is built from a base-metal core with a layer of silver bonded to the outside.
- Platinum: The priciest and rarest of these three metals, platinum is also the heaviest and most scratch-resistant. It’s beloved for its ultra-bright color. Platinum will acquire a slight, distinguished patina over time, but buffing will easily return it to a like-new state if desired.
The Fine Print
Promotional value expires Jul 31, 2015. Amount paid never expires. Limit 1 per person, may buy 1 additional as gift. Must use promotional value in 1 visit. Valid only for option purchased. Valid at listed location or shipping fee will apply. Not valid with any other promotions or specials. Merchant is solely responsible to purchasers for the care and quality of the advertised goods and services.