Shopping for clothing can be like finding a needle in a haystack: even when you think you've found what you're looking for, it is actually just a really shiny piece of hay. Today's Groupon tilts the odds of a successful fashion quest in your favor: for $30, you get $70 of clothing, shoes, and accessories from J. LaMore, located on Monroe Street. This deal can be used for in-store and online purchases, but cannot be used on sale items.

J. LaMore offers a stylish selection of award-winning dresses, tops, accessories, and more at its online and brick-and-mortar locations. Don a one-shouldered Susana Monaco ruffle dress ($302) to protect one shoulder from the elements while fashionably ignoring the other. A chainmail-inspired “cherish” necklace by Sophie & Olivia ($85) drapes over modern-day Joans of Arc decked out in Lilla P pleated tops ($80). Cover goose-pimpled legs with B. Ella opaque tights ($15) while a LinQ snake print dress ($168) warms a shivering frame. An online look book helps shoppers harness new trends and rock them like stylish hurricanes. Two Groupons will snag a Soul Revival cardigan jacket ($140); buy online and it will travel to you with free shipping.

J. LaMore’s Pick a Friend program combines shopping and social networking in an e-commerce and web-caste sandwich. Hook up with new Internet friends who’ll give advice about hip work outfits and what to wear on oceanic bus rides.

Reviews

J. LaMore won the local award for Best Women's Clothing from Madison magazine from 2003–2008.