The Deal

• $59 for a chiropractic package (a $130 value)
• $99 for a chiropractic package and followup visit (a $240 value)<p>

The chiropractic package includes the following:

• Consultation
• Spinal adjustment
• Flexion distraction of spinal column
• 10-minute massage
• Hot pack with muscle stimulator<p>

Spinal Adjustment: A Simple Fix for the Complex Spine

Chiropractors work largely by making adjustments to the spinal column. Learn why this can offer relief with Groupon’s look at this treatment technique.<p>

To anyone who’s ever had to stare down a wall of heating pads, braces, pain relievers, balms, and ointments at the drugstore, it should come as no surprise that roughly 80% of the population experiences back pain at some point. And it’s easy to understand why: the vertebral column comprises dozens of bones (more than 15% of all bones in an adult body), all of which work in concert to protect the thick bundle of nerves running the length of the spine. During spinal manipulation, chiropractors perform a series of swift motions that realign all those intricate moving parts—usually with their hands but sometimes with a small device to help wrangle bones and soft tissue.<p>

The spine’s organizational complexity calls into question the idea that someone can simply crack your back and fix it, but a wide range of studies have shown that over time there can be spinal benefits to having a trained professional make minor physical adjustments. Some studies have found that spinal manipulation can alleviate lower-back pain as effectively as pain-relief medications and other conventional treatments. The therapy also doesn’t carry some of the side effects of daily medication, and a chiropractor, osteopath, or physical therapist can customize treatments to target specific regions of tension and soreness.<p>