When Tar Heel fans need a new jersey, pair of team socks, or NC emblem tie, they turn to Johnny T-shirt. The staff of UNC students, alumni, and fans has been supplying the school's die-hard supporters with a variety of team merchandise for the past 30 years. The store outfits fans of all ages, starting with infants and continuing on through every age and stage of a devoted Tar Heel's life. All UNC merchandise is officially licensed and a portion of every UNC product sold goes back to the university for academic scholarships and athletic programs. Both the Chapel Hill storefront and online store regularly update their selection with new styles and designs, ensuring fans can stay stylish while supporting their favorite school.