Just Indulge

Wicker Park

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In a Nutshell

Bistro beguiles taste buds with café fare, oatmeal shakes & menu of house-made frozen custard in flavors such as chai tea & apple pie

The Fine Print

Promotional value expires Jun 24, 2012. Amount paid never expires. Limit 3 per person. Limit 1 per table. Limit 1 per visit. Valid only for option purchased. Dine-in or carryout only. Not valid for gourmet chocolates. Merchant is solely responsible to purchasers for the care and quality of the advertised goods and services.

Before ice cream, people looking for frozen desserts banded together, armed themselves with super soakers filled with syrup, and hunted snowmen. Snack on glacial grub with today’s Groupon to Just Indulge. Choose between the following options:

  • For $12, you get 10 single scoops of frozen custard, frozen yogurt, or soy ice cream (up to a $25 value).
  • For $7, you get $15 worth of frozen custard and bistro fare.

Just Indulge, owned by sisters Cap and Mia, runs the gustatory gamut from house-made frozen custard to savory bistro sandwiches and barista-made coffee drinks. More than 30 toppings speckle scoops of frozen custard ($2.50 for a single scoop, add $1 for a dipped waffle cone; $4.25 for a pint), an especially creamy treat that eliminates most of the air whipped into ice cream. Made by hand in a secret underground igloo, frozen-custard flavors change daily and have previously included birthday cake, chai tea, chocolate-pretzel crunch, and strawberry. Excavate layers of candy-packed concretes—super-thick custard densely packed with fruit, espresso, or confections ($4.95)—and specialty sundaes ($4.95 each) such as the hot-fudge-drenched turtle infused with caramel and pecans or the inverted banana split with vanilla custard, pineapple, and strawberry served by a trapeze artist.

Just Indulge’s signature red velvet cupcakes rest comfortably in palms, and those with dietary restrictions can happily nosh on soy ice cream, low-fat yogurt, and sugar-free desserts. The lunch menu, which includes dairy- and gluten-free soups, gives sweet teeth the vacation time mandated by law with savory entrees such as the seven-cheese mac ‘n’ cheese forged with real cream and butter and the Angus steak chili made from Angus Young’s guitar solos.

Just Indulge

Sisters Cap and Mia DeLaney opened Just Indulge after a childhood of crafting sweet treats and years working in the ice cream business. Having zeroed in on frozen custard, the DeLaney sisters churn out the velvety delights packed with 10% butter fat, 0.75%–1.4% egg yolk, and up to 90% less air than regular ice cream or the average beach ball. A sizable menu brims with frozen treats fused with candy, fruit, and malt shop sundae toppings, as well as savory choices that include soups, wraps, and salads.

Customer Reviews

Very delicious desserts and I thought the staff was very friendly and let me come in even though they had just closed. Thank you!
Jessica M. · June 28, 2012
The service was great as well.
Laura C. · June 27, 2012
The managers were extremely helpful and friendly!
Molly F. · June 27, 2012
Merchant Location Map
  1. 1

    Wicker Park

    1755 W North Ave.

    Chicago, Illinois 60622

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