Like an imaginary friend, lingerie is hidden from the public eye and can be easily stuffed into a drawer. Fill a clothing cabinet with today’s Groupon: for $20, you get $40 worth of lingerie at LainaJane’s Upper West Side location on Amsterdam Avenue.
LainaJane, voted Best Bras by New York magazine in 2007, employs a helpful staff of undergarment wunderkinds who size up and style women of all ages for a wide selection of bras, camisoles, hosiery, loungewear, and more.
The Felina Germaine seamless contour bra ($36) keeps a low profile, and the Cosabella Anais lowrider thong ($29) supplies a hands-free way to carry a baguette when not wearing pants. Resist oppressive pajamas with the Eberjey Lady Godiva chemise ($62), oppress resistant waistlines with the Spanx Higher Power panty ($36), or send a clear message with the Mary Green silk Do Not Disturb mask ($15).
Upper West Side
416 Amsterdam Ave.
New York, New York 10024Get Directions