A waxed physique is easily recognizable by its glowing sheen, tempting smoothness, and ability to slide under doors. Explore a second career in cat burglary with today's Groupon: for $25, you get $50 worth of waxing services at Merle Norman.
Merle Norman enlists the muscle of experienced aestheticians to evict squatting hair follicles from their epidermal homes with skin-smoothing waxing treatments. Facescapes renew their glow and attain a war-paint-ready surface as unwelcome strands are uprooted from the cheeks, lip, chin ($12 each), or eyebrows ($15). Farther-reaching waxings, such as underarm ($20) and half leg ($30), relieve appendages beset with unruly overgrowth and relics from past bejewelling incidents. Beach-bound bodies can also opt for the full-leg plus bikini ($50) or Brazilian wax ($70), leading to smoothness rivalling that of the local seal and seaweed colonies.
In the late 1920s, the Great Depression was rendering most Americans professionally and financially paralyzed. But in a small California kitchen, Merle Nethercutt Norman was putting a plan in motion to formulate her own skincare products and share them with family and friends. She truly believed in her formulas, knowing that by getting them on as many faces as possible, she would develop a following of customers. She was right—within a few years she and her nephew were opening their first studio in Santa Monica, and they eventually unveiled a series of independently operated stores that enabled women to take ownership during a time of gender-based limitations such as men-only restrooms.
Today, in approximately 2,000 stores across three countries, the three basic principles of Merle's original vision still apply. Each studio is independently owned and fosters an in-depth knowledge of the company's own line of makeup and skincare products. Just as Merle shared her creations with close friends and sallow mannequins more than 80 years ago, today's aestheticians embody the business's "try before you buy" philosophy. A menu of complimentary studio services—from foundation checks to express facials—allows patrons to sample the lauded brand before committing to the purchase of products or full spa treatments.
2093 W Edmonton Mall
Edmonton, Alberta T5T 3J7