When improperly applied, makeup can have a harsh and unsettling effect on its onlookers, much like Richard Nixon's portrayal of Hamlet. Go easy on the eyes with today's Groupon: for $25, you get $50 worth of cosmetics and gifts at Merle Norman Cosmetic Studio in Shelbyville.

Merle Norman encourages patrons to try samples of its sundry age-spurning skincare products and cosmetics before buying, and its well-practiced beauty wranglers will help customers determine their signature look with free makeovers. The summer collection of eyeliners, blushes, and lipsticks preps visages for a season of fashionable sun-drenching and unfashionable popsicle explosions. Otherwise, iron out the brow-furrows from extended monocle wear with wrinkle smoother ($49.95), or send crow’s feet scampering with wrinkle smoother for eyes ($28.95). Skin cleansers ($19.95) clear flesh-canvases of acne, blemishes, and obscene graffiti, and toners ($16.95) hydrate parched cheeks and arid chinlands.

Because a glittering new face often translates into a philanthropic spirit, Merle Norman festoons its surroundings with a dragon's trove of jewelry ($2.95–$69.95), chic picture frames ($7.95–$39.95), and other more conceptual gifts, such as a gray cube with the word "gift" written on the side. The studio also carries glassware ($5.95–$49.95), candles from Tyler Candle Company, and Willow Tree collectible figurines ($12.95–$69.95).