Prior to soap, humans cleansed their outer layers with a combination of pineapple husks and concentrated gumption. Enjoy an equally natural but infinitely more effective alternative with today’s Groupon: for $10, you get $20 worth of handmade natural soaps at Naples Soap Co. on Fifth Avenue South.

Located in Naples's historic Tin City Waterfront Marketplace, Naples Soap Co. handcrafts natural soaps to cleanse and rejuvenate the body and spirit––but mostly the body. The soaps lining the shelves are all organic and made from naturally moisturizing elements such as olive oil, shea butter, aloe, and goat's milk. With more than 70 distinct scents sold for $6.50 per bar, there is no shortage of nose pleasers to choose from. Get doused in tropical scents including Bay Rum or Florida Sunrise, or go for a fun partnership such as cherry almond or cucumelon, which combine scents as complimentary as other duos such as Holmes and Watson, rhythm and blues, or videos of skateboarding dogs and the Internet. With no artificial fragrances or chemicals added, the soaps all smell like what they’re actually made of without the sting of synthetic irritants.

Reviews

Naples Soap Co.'s opening garnered mentions in the Naples Daily News and Florida Weekly.

• Naples Soap Company is the brainchild of Deanna Kelly and has many great things in her small space in Tin City. The store has organic and natural products for humans and pets that not only help relive eczema, psoriasis, acne and dry skin but have great scents and good looks. – Sheila Mesulam, Naples Daily News
• Shoppers can sample more than 60 artisan soaps made with natural and organic ingredients, shea and cocoa butters, goat’s milk, honey, herbs, spices and pure essential oils chosen for their skin-care benefits. The products are handcrafted in the United States using a centuries-old method beginning with cold-press olive oil. – Florida Weekly