The second law of thermodynamics and the first law of Nelly lyrics hold that ambient heat and one's amount of clothing have an inverse relationship. Disturb the natural order this summer by outfitting your offspring with today's Groupon: for $15, you get $30 worth of organic baby gear at O'Baby Organix in Norfolk. The eco-friendly baby boutique caters to a socially-conscious customer with plenty of sustainable clothing lines, fair-trade goods, and bottles harvested from seashells.

At O'Baby Organix, eco-conscious parents who've grown their own babies or acquired them at neighborhood garage sales can scoop up sustainable finery from B nature, babysoy, and kate quinn organics. Softer than a puppy cloaked in cashmere, the organic-cotton long-sleeve bodysuit ($22) is a gender-neutral confection of 100%-organic interlock-combed cotton fit for infants up to 12 months. Active and aspiring tree dancers will appreciate the babies' organic-cotton bodysuit with skirt from B nature ($25), a stylish suit designed with comfort in mind. Cautious parents can also prep for colder months with a babysoy soy-fiber-and-cotton soft hoodie ($26), super-soft cotton booties ($26), and cargo pants ($21 value).

In addition to apparel, O'Baby Organix also stocks a well-edited selection of planet-bettering toys, accessories, body-care products, and bottles. Soothe super-sensitive skin with tippy toes ultra-gentle baby oil ($19.95), a natural solution for skin irritations such as eczema and cradle cap, or populate cribs with eco-friendly friends like the good earth fairy ($23.99), or plush rattle ($8.99) made from soft, organic, natural cottons. Drill in a socially-conscious mindset at a young age, gift a do-gooding mom-to-be, or give back to your original emotionally-distant mother, Earth, with today's Groupon to O'Baby Organix.