- $12 for $20 worth of extra virgin olive oils and aged balsamic vinegars
The bottles of grocery-store olive oil sitting on shelves likely fill the family behind Olive Vinegar with dismay. The family says that the "single most important piece of information" for consumers to know about an olive oil is its harvest date, as olive oil is highly perishable and significantly healthier and more flavorful when consumed close to its "crush date." Most grocery-store olive oils have a best-by date, but don't tell patrons the date they really need to know. And if they've sat around on the shelf for a while, they lost the properties that make them so good for you.
Olive Vinegar keeps its oils in stainless-steel Fusti storage containers, clearly labeled with that harvest date. Patrons can sample the oils using tasting cups, and their bottles are filled directly from the Fustis. The shop also introduces people to aged balsamic vinegars from around the world, including such options as jalapeño white balsamic and dark-chocolate balsamic.