Clothing, the armor in every woman's armoire, protects skin from the gaze of high-powered spy satellites and wax wings from the shine of the sun. Take flight for fashionable skies with today's Groupon: for $9, you get $20 worth of women's clothing and accessories at Pitaya, which is located downtown in University Square. This Groupon is only valid for in-store purchases at the Madison location.
Since 1990, Pitaya has fashioned its own line of American-made clothes for ladies looking to stay stylish no matter the season. Fresh merchandise hits the store weekly—stock up on what's hot so you're not forced to design makeshift togas from dead leaves and discarded cornhusks. Annettes can attract admiring passersby with the mesh ballerina skirt ($24), whereas Carols can give their legs a big pair hug with the linen-blend trousers ($39). The polka-dot-print tent dress ($34) emits elegance sprinkled with adventure, like a cocktail party held on the side of a cliff, and the black slouchy V-tee ($22) gives décolletages the social exposure not allowed by tyrannical turtlenecks or stifling scarves.
Whatever your fashion niche, Pitaya has quality accessories to match, such as the gold-mixed bangle set ($10), sparkling vintage-inspired oversized cocktail ring ($15), and silver-circle chandelier earrings ($8). Dress to the nines for your third attempt at auditioning for 42nd Street with the attire of Pitaya.
- It’s always one of the best compliments to hear someone tell you, “Wow I love your outfit tonight! Where did you get it?” In Madison, it seems the answer to this often leads back to a store called Pitaya. – Gina Jensen, Badger Herald
341 E Campus Mall
Madison, Wisconsin 53715Get Directions