Watching a movie, like confronting a poltergeist, is best done in the dark with a crowd to bolster your spirits. Face the unknown with today's Groupon: for $5, you get two tickets (up to a $10 value) to Rainbow Cinema in the Rainbow Centre Mall.
Rainbow Cinema screens Hollywood blockbusters and art-house fare at reduced ticket prices a few weeks after the films' general release. Open daily for both matinee and evening showtimes, the multiplex harvests a steady, ever-changing crop of rom coms, historical dramas, action thrillers, and cartoons in six auditoriums boasting high presentation quality and digital sound systems. Before, after, or in-between movie showings, cinephiles can stock up on provisions at a popcorn-laden snack bar or pursue other forms of screen-based entertainment with a selection of video games. Ontario-based artist Fred Harrison's murals, depicting moments from Sudbury history on large panels shaded carbon-paper blue, adorn the walls. Parking is free with validation and an inspirational affirmation from the box office.
Magic Lantern Theatres
At Magic Lantern Theatres, darkened auditoriums with flickering screens draw audiences into magical worlds where fish can talk, motorcycles leap canyons, and love comes even for those who eat crackers in bed. The partnering multiplex theatres and cinemas show recently released blockbuster flicks at 15 locations spread across Canada, each of which retains its own unique personality and honours any historic roots. In Edmonton, the Princess Theatre’s original 1915 auditorium, complete with balcony, golden drapes, and red walls, accommodates moviegoers with babies or pet hyenas inside a soundproof cry room. In Saskatchewan, the circa-1930 Roxy Theatre preserves the ambience of a Spanish courtyard. As guests find their auditoriums at the Ontario locations, they can admire giant murals by local artist Fred Harrison.