Every local community has a story, a history, and a unique personality that cannot be replicated. This is often thanks to specialized, small-scale businesses, like this one, which contribute to a neighborhood’s distinctive character and promote a thriving ecosystem in their community. Small, independent businesses offer diverse products and services, fostering economic resilience. When you buy local, you build local, and deepen your connection to your own community.
Strengthening the community begins by supporting and visiting local businesses like this one. To learn more about this business, check out their website or simply stop by, say hello, and discover—or rediscover—all that this business has to offer.
Did You Know?
- 48 cents of every dollar spent at a locally owned retail business goes back into the local community. That’s more than three times the amount that local economies recover from chain retailers — Civic Economics’ 2012 survey of local businesses
- Local businesses have generated 65% of the country’s net new jobs over the past 17 years — US Small Business Administration
Reeves Coastal Cruises
Having watched his grandfather and father work in the boating industry his whole life, Brad Reeves found it natural to follow in their wake. In 2011, he expanded the family business, acquiring a fleet of new Bennington pontoon boats to open Reeves Coastal Cruises, a boat-rental company. Each boat is equipped with a Yamaha motor, GPS, and a CD player, and he sends groups of up to 10 sailing the shimmering waters of south Florida with cruise packages featuring four- and eight-hour rentals, as well as two-hour sunset rentals. His wife and business partner, Jennifer, hosts the Florida Insider Fishing Report on Sun Sports and is an NBC 6 Miami meteorologist. She applies this unique expertise of the region to their business and ensuring a memorable experience for their customers. Today, with their twin daughters helping out dockside, they continue a family tradition of getting others together for a fun and safe day on the water, outfitting each vessel with safety equipment, a full tank of gas, and spray-on seagull repellant.