The Formula Experience

The Milwaukee Mile

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Limited quantity available
Over 30 bought

In a Nutshell

Burn rubber in a Porsche Boxster on a race-rack ridealong with a professional driver, or take the wheel of a Formula car for 5 or 10 laps

The Fine Print

Promotional value expires Oct 5, 2014. Amount paid never expires. Limit 5/person, may buy 2 additional as gifts. Limit 1/visit. Valid only for option purchased & listed location. Online reservation only. 30 day cancellation notice req'd, or fee up to Groupon price may apply. Subject to availability & weather. Must be 18+ w/ valid driver's license to drive; must be 17+ for ride-along option. Must be between 5'-6'4". 48in waist/chest max. Optional $1,000 max property damage financial liability cap for driving option available from merchant before driving for $60. Must use in 1 visit. Non-transferable. See all terms that apply. Merchant is solely responsible to purchasers for the care and quality of the advertised goods and services.

It's easy to identify someone who's just had an adrenaline rush, since their face is usually flushed and their pulse beats to the tune of "We Will Rock You." Feel it all over with this Groupon.

Choose from Three Options

The Formula Experience, the Open Wheel Division of Rusty Wallace Racing Experience, engages adrenal glands with real-life rubber-burning packages that send speed demons around some of the country's top super-speedways. With the ride-along, need-for-speeders can hop into the passenger seat of a high-performance Porsche Boxster and share three laps’ worth of in-the-action views with a professional driver.

The Taste of Racing and Intro to Racing experiences turn the keys of a Formula car over to adrenalin junkies. After classroom instruction and a ride-along in an SUV to experience the corners of the track first-hand, students get to take the wheel for 5 or 10 invigorating laps, leaving their hair mussed, their eyes bulging, and their torsos coated in corporate sponsorships.

Rusty Wallace Racing Experience

2013 NASCAR Hall of Fame inductee Rusty Wallace allows amateurs to feel first-hand how a real race car rumbles as its tires scorch a professional speedway. Participants can either ride shotgun with an experienced driver or hop behind the wheel to tackle the track themselves. For more of the genuine experience, drivers don the full array of safety gear before climbing or vaulting through the window, including a sleek racing suit, helmet, and HANS neck-protection device.

Customer Reviews

Of kids pitched in and bought this for our father he is a huge race fan and he absolutely loved it that was the best time of his life they were so great so nice he's so short and they did everything they could to get him all the cushions so that he can enjoy himself. I do and will recommend this place to everybody
Sherry H. · April 11, 2017
SO MUCH FUN! I wish the cars had speedometers though so I could tell how fast I actually was going.
Christy M. · March 24, 2017
I bought it for a gift for my dad and husband and they both loved it. The drivers were very friendly and gave them something to remember!
Brenda S. · February 16, 2017
Merchant Location Map
  1. 1

    The Milwaukee Mile

    7722 W Greenfield Ave.

    West Allis, WI 53214

    Get Directions

By purchasing this deal you'll unlock points which can be spent on discounts and rewards. Every 5,000 points can be redeemed for $5 Off your next purchase.
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