The French Wine Merchant

Palm Beach

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In a Nutshell

Cheese is paired with French wines from obscure microwineries; attendees can purchase the featured bottles at a discounted price

The Fine Print

Promotional value expires Apr 17, 2013. Amount paid never expires. Limit 2 per person, may buy 3 additional as gifts. Limit 1 per visit. Valid only for option purchased. Reservation required. Must be 21 or older. Not valid for sale items. 15% off valid in-store only. Merchant is solely responsible to purchasers for the care and quality of the advertised goods and services.

True wine connoisseurs teach themselves to distinguish varietals, identify flawed bottles, and cry pure chardonnay. Become one with the grape with this Groupon.

$29 for a French-Wine-and-Cheese Tasting for Two ($70 Value)

Choose from three dates:

  • Thursday, March 21
  • Thursday, April 18
  • Thursday, May 16

All four tastings run from 6 p.m. to 8 p.m. In addition to cheese and wine samples, attendees receive 15% off any purchase of featured wines that evening.

The French Wine Merchant

More than 30 years ago, Maurice Amiel moved from Paris to New York, where he first opened The French Wine Merchant. A second East Coast shop followed, but when his success led to retirement in Palm Beach, he got restless. So, Maurice opened up another shop, just to "make sure I have good wines for myself and others," he told the Palm Beach Post.

At his this shop, Maurice offers high-quality wines from obscure, overlooked producers in France, Italy, and around the world. Rather than procuring wine from importers, distributors, or the struggling car salesmen forced to burrow into local vineyards, Maurice relies on his network of relationships with vintners and artisan producers themselves. That rapport gives him the ability to corral products at discounted prices. That benefits customers by delivering more diversity and better prices when they stop in for frequent tastings or to purchase wine by the bottle or case.

Customer Reviews

The event is great for both wine tasting and socializing. Go early if you want to avoid a crowd and not have to wait in line for pours. It's a really nice event. Great wine selection and affordable too!
Nicole M. · July 24, 2014
Nice, friendly staff and very reasonable prices on quality wine make this place a new destination for wine when we're on PBI. Definitely recommend some of the Bordeauxs.
Christopher R. · April 20, 2013
Very nice selection of affordable wines.
Jerry · March 22, 2013
Merchant Location Map
  1. 1

    Palm Beach

    139 North County Road

    Ste 3

    Palm Beach, FL 33480

    +15618337712

    Get Directions

By purchasing this deal you'll unlock points which can be spent on discounts and rewards. Every 5,000 points can be redeemed for $5 Off your next purchase.
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