The Motorsport Lab

Richmond International Raceway

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In a Nutshell

Experience the raw power of a Ferrari 360 Modena, Lamborghini Gallardo, or Ferrari F430 from behind the wheel

The Fine Print

Promotional value expires Apr 12, 2015. Amount paid never expires. Limit 1 per person, may buy 2 additional as gifts. Credit card required for booking and on day of reservation. Must be 21 or older with valid US-issued driver's license and proof of auto insurance. Valid only for option purchased. Online reservation required; subject to availability. Must sign liability waiver and hold a valid major credit card. Valid only for dates listed. After 24 hours of booking your reservation there is a $50 rescheduling fee; within 7 days of the event there is a $99 rescheduling fee. Extra $50 to split laps between cars. Merchant is solely responsible to purchasers for the care and quality of the advertised goods and services.

Choose from Four Options

  • $99 for three laps in a Ferrari 360 Modena or Lamborghini Gallardo ($549 value)
  • $129 for three laps in a Ferrari 360 Modena or Lamborghini Gallardo with video ($579 value)
  • $129 for three laps in a Ferrari F430 ($649 value)
  • $159 for three laps in a Ferrari F430 with video ($679 value)

Driving experiences take place at Richmond International Speedway on April 10, 11, or 12:

  • Ferrari 360 Modena (options 1 and 2): 400 hp engine, 0–60 mph in 4.5 seconds
  • Lamborghini Gallardo (options 1 and 2): 500 hp, 0–60 mph in 4.5 seconds
  • Ferrari F30 (options 3 and 4): 500 hp, 0–60 in 3.5 seconds

In the span of 90 minutes, groups of auto enthusiasts peel around the course in a sleek Ferrari 360 Modena, Ferrari F430, or Lamborghini Gallardo. Students spend 15 minutes absorbing safety and steering instructions before strapping into the driver’s seat alongside an experienced instructor. Drivers then complete three full laps. Guests wishing to accompany Groupon users and watch them in action may do so free of charge.

The Motorsport Lab

Getting behind the wheel of a Ferrari may seem like a fantasy to some—but it's a perfectly attainable adrenaline fix at The Motorsport Lab. The Lab's vehicular experts allow clients to take a Ferrari, Aston Martin, Lamborghini, or other rare and exotic automobile out for a once-in-a-lifetime spin.

After explaining the vehicle features and the proper safety protocols, staff members turn over the keys. Drivers can develop a feel for the automobile's speed and cat-like agility while guiding it around a controlled autocross course for several laps. For a truly immersive experience, The Motorsport Lab occasionally rents out its sports cars for weekend-long escapes that let clients travel in style and become the object of envy at any drive-through dry cleaner.

Customer Reviews

This goes by in a blink, but is still a great experience. Don't let the paperwork freak you out... just take it with you & they'll tell you which boxes to check for insurance. It will typically only cost you $50 additional.
Robert A. · July 13, 2015
It's a lot of fun
Ron K. · June 12, 2015
Bring a good camera!
Nancy S. · May 18, 2015
Merchant Location Map
  1. 1

    Richmond International Raceway

    600 East Laburnum Ave.

    Richmond, VA 23222

    +16173837655

    Get Directions

By purchasing this deal you'll unlock points which can be spent on discounts and rewards. Every 5,000 points can be redeemed for $5 Off your next purchase.
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