Window coverings keep out the sun, insulate rooms against the cold, and prevent the neighbors from finding out you're a witch. Perk up bewitching windowpanes with today's Groupon: for $99, you get $200 worth of custom window treatments online from The Shade Store.

A Platinum and Gold winner in the window-treatment category of the Awards for Design Excellence, The Shade Store lets customers pick from a plethora of custom options to design handcrafted window coverings. Choose from seven types of sheer solar shades to block 90%–97% of UV rays (30”x54”; $157+) from rooms, or rig log-cabin peepholes with rustic hobbled woven wood shades woven together from bamboo, reeds, and grass scavenged from discarded hula skirts (30”x54”; $117+). Patrons can also customize cascading pleats with 3/4-inch fabric borders, choosing from eight colors plus lining and control options.

Before shipping, craftsmen inside The Shade Store's U.S. workshops hang and test every shade, checking for crooked slats, broken dreams, and other irregularities that might impede their ability to cast dramatically slanty shadows.

The Shade Store offers one-on-one design assistance via phone, email, live chat, and smoke signal, as well as free catalogs that contain a complete swatch library, letting indecisive orderers order up to 30 free samples. The Shade Store currently offers free shipping on all orders.

Reviews

Awards for Design Excellence (ADEX) honored The Shade Store with the Platinum and Gold Awards in the window-treatment category. Martha Stewart Living, the New York Times, This Old House, 9 by design, and numerous other press have featured The Shade Store. More than 3,700 Facebookers like the business.

• The Shade Store offers hundreds of materials to custom-design your shades – Martha Stewart Living
• Choosing and installing window treatments can be daunting, but a new Web site, theshadestore.com, makes the task easier. – Marianne Rohrlich, New York Times