- $25 for $50 worth of running shoes, apparel, and accessories
Top to Top
Sometimes the source of a running injury is obvious—an unseen tree root, a forehead-level road sign, an ignored Falling Rocks sign. But most injuries stem from subtler causes. According to Top to Top's shoe choosing guide, inappropriate footwear can be a source of avoidable wear on the body, and choosing the right shoes means taking every aspect of the your step into account. Fortunately, the store is prepared. Before buying a shoe, each customer undergoes a gait analysis that pairs biomechanics and physiology with training needs to settle on the best fit for that person. Each specialist is a runner, too, so they can answer questions about how to prepare for a race or just ease pain during daily walks.
Besides being named Best Running Store by Competitor magazine, non-commission shoe expert Top to Top, now 35 years in business, was a finalist in CityVoter's 2011 search for Los Angeles' best running club. That's because in addition to encouraging running by supplying the finest personalized running gear and warning about the city's werewolf epidemic, they also make it a social experience in Wednesday Night Run Clubs. Special guests start the evening with an informative talk, then the whole local podiatrist-and-therapist-trained gang heads out on a 5k, five-mile, or 10k run. Afterwards, Top to Top's team raffles off prizes and hands out snacks and drinks. This weekly gathering is just one of the ways Top to Top builds a personal relationship with their customers, along with charity work and visits to local schools.