A well-rounded music collection is a sign of a well-rounded person, whereas a well-octagoned music collection means that you’ve been listening to stop signs on your turntable. Give the green light to recorded sound with today’s Groupon: for $10, you get $20 worth of CDs, DVDs, vinyl records, and more at one of Turn It Up!'s four locations in Northampton; Montague; Brattleboro, Vermont; or Keene, New Hampshire. Awarded Best of the Valley by Valley Advocate readers in 2010, Turn It Up! is an independently owned purveyor of affordable tunes, both new and used. Browse an ample sampling of CDs (most are $5–$10) across genres and eras, or test-drive a great selection of local music before taking home your favorite tunes for a spin on your bedside turntables. The store also carries a selection of vinyl (around $2–$8) with many rare and out-of-print titles, along with an array of DVDs (around $5).
The Valley Advocate featured Turn It Up! Although most locations have yet to be reviewed, Yelpers give the Northampton location an average of 4.5 stars, three Insider Pagers give it an average of four stars, and more than 5,500 Facebookers are fans.