For $20, today's deal gets you $40 worth of jewelry, clothing, accessories, and sunglasses at whats-in-store's online store.

Founded by Dena Ferrell Nance, whats-in-store slings fashion-forward jewelry and accessories for both ladies and gents. The signature Etch Collection is designed in-house and lasered out of recycled sheet metals. Hundreds of jewelry items, such as earrings, bracelets, rings, and brooches, are available to spicy up wardrobes and earlobes of both men and women. Headbands keep hair hats trim and proper ($35), while scarves add a dash of neck flair without resorting to cumbersome sandstone-sundial necklaces ($20–$25). Men can gravitate towards the stainless-steel Arenzzo bracelet with rose gold fill ($30), or the leather Explorer ring ($18).

Whats-in-store's cream-of-the crop items have sparkled around town in New York and Los Angeles on the necks, wrists, and earlobes of celebs including Taylor Swift and Marissa Lambert. Whether customers are looking for a classy necklace or an anniversary present, whats-in-store has wheelbarrows of striking jewelry and accessories for all occasions.

Reviews

As seen on the hands, ears, and necks of celebrities such as LeAnn Rimes, Taylor Swift, and Jessica Simpson, whats-in-store also has jewelry featured in Life & Style and Teen.

Nashville City Paper conducted an interview with owner Dena Nance, and Metromix Nashville says:

• At this mecca for accessories shopping, you have your pick from hundreds of items. The store may look small, but there is plenty of merchandise to choose from. Earrings in all materials and styles, hats, bags, bracelets, hair accessories ... the list goes on and on...Plenty of sale items to choose from for the budget-minded.

Six Citysearchers give whats-in-store in Franklin a 4.5-star average, and six Yelpers give it a four-star average:

• There's something to match any outfit that I own and lots more that I want to get and start an outfit around. – greengirl2, Citysearch
• From unique clothes that are totally affordable, funky shoes, cool purses and the most amazing jewelry to pick from, they help you find a look that's both flattering and within your budget. – cccrazy, Citysearch