Veteran stylist William Edge wields 20 years of experience as a platform artist and world traveler to lead the staff at his eponymous family of salons, spread across Texas and Tennessee. At each location, teams brandish an arsenal of all-natural Aveda products forged from plants and environmentally friendly ingredients found across the globe. Equipped with such powerful conditioning and coloring supplies, they curtail unruly locks with shaping, shading, and retexturing services, and enhance radiant tresses with spa services, such as massages, facials, and makeup applications. Additionally, the salons' seasoned crew helps hone future stylists' skills at Prodedgy, its own training salon for emerging talent.