Clothing helps children express themselves, allowing parents to ascertain moods instantly and steer clear when light-up sneakers blink warning messages in Morse code. Give budding fashionistas a voice with today's Groupon: for $40, you get $80 worth of upscale children's clothing at ZozoBugBaby. The grand opening for the new location is September 24th.

Trendy threads line the racks at ZozoBugBaby, where a professional photographer designs a rainbow of cheery duds and sewing patterns for kids and pint-size fashion models. The Gypsy pink tiered twirl dress ($56) flows freely around waists, obscuring petite frames in a swirl of vibrant polka dots and floral patterns anchored around a powder-blue blossom. Pink, scarlet, and tangerine buds on the Sherbet bib tee ($14) evince images of natural splendor without watching a dull slideshow of Bambi's vacation. Customers can seize aesthetic authority over wardrobes with an apron pattern ($12) that outlines stitches for child- and adult-sized aprons in an emailed PDF file.