Brilliance New York Ultra Smooth Diamond Plates 1" Flat Iron

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$80
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Product Details


Brilliance New York Ultra Smooth Diamond Plates 1” Flat Iron

  • Hair straightener with 1” floating plates
  • Ultra-smooth pure tourmaline diamond plates
  • Negative ions lock in hair’s moisture
  • Far-infrared and nano silver technology minimize damage
  • Diamond and gem-INI technology
  • Universal voltage
  • Works on all hair types
  • Maximum temperature: 450° F/230° C

About Brilliance New York

Brilliance New York’s popular diamond flat irons aren’t encrusted with jewels; the company utilizes the brilliant stones in a much more practical way, infusing many of their straighteners and curling wands with diamonds. These ceramic, titanium, or tourmaline styling tools offer constant heat distribution and help eliminate hot spots that can damage the cuticle. The company’s website even offers video tutorials on how to style soft curls or achieve the perfect Taylor Swift–style updo. In addition to creating state-of-the-art hairstyling tools in trendy prints and colors, Brilliance New York caters to all beauty needs with a full range of haircare, skincare, makeup, accessories, and 100% human-hair extensions.


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The Fine Print


Customer Reviews

Product Picture for Customer Review

Brilliance New York Ultra Smooth Diamond Plates 1" Flat Iron

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Megan S. Verified Purchaser
Sep 17th, 2016
I love this product! Originally bought one at a mall kiosk and paid $120 for it! I dropped it and broke the plate on one side so I was so happy to find this Groupon! Very good deal. Would recommend!
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Brooke P. Verified Purchaser
Aug 8th, 2016
This product claims it was $250 like it says on the box, and it doesn't even have a digital log telling you how hot the iron is! Heated up for over 10 minutes and still did not feel hot. Worst flat iron I've ever tried to use. Do not recommend.
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1 person found this review helpful
Bianca G. Verified Purchaser
Apr 4th, 2016
I love it. It is better than the other flat lrons in stores.
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Laura M. Verified Purchaser
Mar 23rd, 2016
I have very damaged hair due to many years of bleaching and dying (it's blue and purple). This straightener is gentle and didn't leave my hair feeling brittle, like most heat styling tools do. I used it with some heat protectant serums, so there was some residue on the edges of the plates, but that was easily wiped off.
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Jennifer B. Verified Purchaser
Mar 6th, 2016
It is terrible quality and didn't heat up. I had to go buy a new one from a store asap because it was so terrible.
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Shannon H. Verified Purchaser
Mar 4th, 2016
Love how fast I can straighten my hair. It leaves it smooth, shiny, and soft. No "burnt hair" smell
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swarna Verified Purchaser
Dec 8th, 2015
The flat iron has NO TEMPERATURE CONTROL Only light is to indicate if it is on or not
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Felicia B. Verified Purchaser
Aug 14th, 2014
It isn't very heavy duty. Quite cheap for something that retails for over $200.
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Nic C. Verified Purchaser
Aug 14th, 2014
The product is great my Fiance loves it. However, I felt shipping times were a touch long.
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Jessica B. Verified Purchaser
Aug 6th, 2014
It does not have an adjustable temperature setting. Also it glide smoothly through clean hair but it snags if your hair was not freshly washed
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