Welcome to Groupon, Reno! For our inaugural deal, $7 gets you a half dozen cupcakes at Batch Cupcakery, located on Booth Street in the Shops at the Village. Since this is everyone's first Groupon, allow us to briefly explain how it works.

How Groupon Works

Groupon is a combination of the words group and coupon. Each day, we offer an unbeatable deal on the best of Reno: restaurants, spas, sporting events, theater, and more. By promising businesses a minimum number of customers, we get discounts you won't find anywhere else. We call it "collective buying power."

If you want to get the deal, just click BUY before the offer ends at midnight. If the minimum number of people (15 for today's deal) sign up by the end of the day, you'll be emailed a gift certificate the next morning. You can print your Groupons, or redeem them with our mobile app. Use them whenever you want until the deal expires—today's expires in six months. If not enough people join, no one gets the deal (and you won't be charged), so invite your friends to make sure you get the discount!

Today's Deal

Though less devastating than banana-cream pies, cupcakes still provide effective suppressive fire during fancy dinner-party food fights attended by Larry, Curly, and/or Moe. Today's Groupon lets you lock and load with this smile-inducing ammunition: for $7, you get a half-dozen cupcakes at Batch Cupcakery (up to a $16.50 value), located in the Shoppes at the Village on the corner of Booth and California.

Batch's gourmet mini-cake batches are created fresh every day using high-quality, organic ingredients that include pure Madagascar vanilla, unsalted butter, and dark Belgium chocolate. Silence chatty sweet teeth with any six of the dessert smithy's daily (a $2.25 value each) and specialty (a $2.55 value each) cupped cake flavors, such as Bugs in Mud, Strawberry Shortcake, and PB, no J. There are also vegan, gluten-free, and sugar-free options ($2.75 each) offered for proud owners of more particular palates.

Snag a delicious sextet of pillowy delights to treat a special someone to something special, wisely keep them to yourself, or hand them out to coworkers for all their hard coworking, In a similar showing of generosity, Batch Cupcakery donates any leftovers to local homeless folks.

Reviews

KOLO-8 and Reno News & Review profiled Batch Cupcakery. Constructing food and articles, a local food blog, reviewed the bakery. Yelpers give it an average of 3.5 stars.

• They make a point of using organic ingredients: pure Belgian chocolate, local eggs, organic raisins and Madagascar vanilla. They even offer up some vegan cupcake options, like “Peace of Chocolate,” a vegan dark chocolate cupcake. – Brad Bynum, Reno News & Review
• The Dark Knight is a match for any chocolate lover–tender chocolate cake with a swirl of chocolate frosting with chocolate sprinkles. I’d almost choose it over actual chocolate. – Constructing food and articles