Locally sourced cheese is always preferable to moon cheese, which was found to have dangerously high levels of Buzz Aldrin's chest hair. Enjoy fresh, earthbound foodstuffs with today's Groupon: for $12, you get $25 worth of local and organic groceries from Native Roots Market in Norman. This Groupon must be redeemed in one visit.

Started in 2007 by two Oklahoma grad students, the red-bricked Native Roots Market continues to supply conscious customers with organic and locally sourced foods in a sustainably minded shopping milieu. Inside the spacious store walls sit stocks of the finest digestibles, including certified-organic meats, produce, and a massive spice bar. The gatherers at Native Roots pluck their choice, seasonal produce from a crop of more than 90 local growers, with each harvest yielding an array of fine greenstuffs, from potatoes ($1) to savory shiitake mushrooms ($17 per pound). Native Roots also sells local hormone- and steroid-free meat and poultry ($4.99–$28 per pound). Taste tipplers can help themselves to a bracing shot, pinch, or barrel at the substantial spice bar, which dons a colorful array of more than 120 tongue-tickling ingredients, from salt ($0.36 per ounce) to high-quality chives ($17 per ounce), with many zesty blends forged in-house. A friendly staff member will happily guide you through the rest of the market's well-organized shelves, which come further lined with select products from more than 70 local artisan sources.

Reviews

Native Roots was featured in the Control Structures Review Online and on Associated Content. Yelpers give the market an average rating of 4.5 stars.

• …Native Roots Market is committed to environmental sustainability as well as providing local and organic food. – Koorosh Zahrai, Control Structures Review Online
• I even found organic non-pareil capers for sale. I began making mental notes for products I would definitely come back for in the future. – Lori Wheat, Associated Content