A cup of coffee, like a bullhorn, rouses people from slumber and supplies the extra pep necessary to become head cheerleader. Perk up with today's Groupon: for $14, you get $30 worth of coffee from Verena Street Coffee Co.. This Groupon can be used toward Verena Street Coffee Co.'s $6 flat shipping fee, and all orders that total $50 before applying the Groupon discount receive free shipping.

Verena Street Coffee Co.'s java mavens oversee the full roasting and production of Arabica coffee beans calibrated to conjure the easy-going sips found in the bygone homes and haunts of the company’s humble namesake street. Small batches of coffee reach roasted perfection in a supervised roasting drum, replete with an analyzer that detects levels of roast via bean color and SAT score. Nine different coffees in whole-bean or ground form arrive in 11- and 12-ounce packages ($8.95 each), with succulent blends such as Mississippi Grogg presenting a medium roast with flavors of butterscotch, caramel, and hazelnut. The Sumatra dark roast's earthen flavors waft from a midnight-colored coffee bean, while the airy Lock & Dam 11, a brief, light roast named for the lock and dam north of Dubuque, reminisces with palates about sunny river beds and the power of gravity. Indecisive java cravers can seek the guidance of an interactive coffee selector, which narrows down coffees by roast level, caffeine content, or type.